Intense moisture. Juicy volume. Buildable color. In a single, soothing swipe. 

The PrimeLip Plumping Balm turns your pout into your best feature! 

• 3-in-1 hybrid. It replaces chapsticks, lipsticks & glosses. 

• Leads with hydration. The unique formula locks both moisture & color tint for 6 hours. 

• Blurs lip lines & smooths roughness for a cushiony, glistening, full look. 

• 5 buildable shades go from sheer to rich. 

No fading, feathering or drying. Zero irritation.